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Effective Persuasion

Convincing others to say "yes", even when they're ready to say "no!"

About this course

Whether it’s at home or work, there are always going to be moments in life when you need to try and persuade other people to say “yes”.

To persuade people effectively, you need the skills that allow you to communicate in a way that excites, convinces and encourages others to really consider what you’re saying. By being assertive, you can spread ideas, views and opinions – and deliver effective calls to action.

What will I learn?

  • Working with people - How communicating assertively can influence others.
  • The Power of Persuasion - A successfully persuasive argument requires structure – we’ll show you how.
  • The Science of Persuasion - Lastly, we’ll look at how the principles of persuasion can be put into practice.

Thought Leader

Nikki Hommes